A little idea.
And a little perspective.
Notes from the studio on design, branding, content and production: short reads about how we think and where we begin.
Where should your trade-show QR code take visitors?
Choose a useful destination and connect the printed touchpoint to a mobile page, reliable measurement and sales follow-up.
How should brands caption video? A practical workflow
Plan accurate text, readable timing and a clean delivery system for every channel.
How can brands advertise in ChatGPT? A practical guide
What the official documentation confirms about access, surfaces, targeting, budgets and measurement.
How to plan one shoot for vertical and horizontal video
Make the most of the shoot day by deciding what each finished video needs to do.
question.↗
Good work
starts with a good question.
What should be clarified before a project truly begins?
Different forms.↗
More than
looking the same.
How does a brand keep its character across different media?
Now.
After.↗
A launch
is more than one post.
Think of a launch not as one announcement, but as a connected series of touchpoints.
to paper.↗
What changes
when design leaves the screen?
Treating physical implementation not as the last step of design, but as the first question.